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Blooming QR Code

M&S: The world's first scannable QR code made of flowers.

10,000 living flowers. 1 million impressions.

All Made a hard-hitting back-to-school campaign Blessed beer with a legend Started mental health conversations with a weird conversation Described the menopause with songs Left shoppers thunderstruck Showed kids are suffering bullying in silence Lampooned athletes to beat cancer Wrote two published books about poo Tackled Ebola with football Falsified a ridiculous brand history Planted a blooming QR code Brought family backstories to life Inspired smokers to quit with comedy Took over London Underground with poetry Reimagined the world's biggest gin Supported families of fallen heroes Reclaimed IOUs with mad personalised films Received endorsements from A-listers Made loads of other stuff

Made a hard-hitting back-to-school campaign Blessed beer with a legend Started mental health conversations with a weird conversation Described the menopause with songs Left shoppers thunderstruck Showed kids are suffering bullying in silence Lampooned athletes to beat cancer Wrote two published books about poo Tackled Ebola with football Falsified a ridiculous brand history Planted a blooming QR code Brought family backstories to life Inspired smokers to quit with comedy Took over London Underground with poetry Reimagined the world's biggest gin Supported families of fallen heroes Reclaimed IOUs with mad personalised films Received endorsements from A-listers Made loads of other stuff